Free virtual workshop for farm owner/operators and farm managers who want to learn or get a refresher on how to develop an overall strategy for pricing their farm products. This workshop will help you understand the considerations around financial goals and ongoing assessment related to pricing strategy, establishing baseline numbers and improving clarity on costs of production, and margin and buffer considerations for associated market channel costs. Free and open to Massachusetts farmers, until registration is full.
This workshop will be led by Cian Dalzell, who has been farming since 2007, growing both the soil and financial record systems at his farm Three Maples Market Garden since 2010. In addition to growing vegetables in Berkshire County, he has nearly a decade of experience providing business technical assistance. Registration for this workshop will open in early December 2025